28/02/2016 05:36 AST

Masharie subsidiary Emirates Extrusion Factory (EEF), a leading aluminum extrusion company based in Techno Park Dubai, is commissioning its third extrusion line by July 2016, which will increase the production capacity by 6,000 metric tons per annum. EEF will also start its new powder coating plant with an annual capacity of 5,500-6,000 metric tons by July this year.

Another Masharie subsidiary White Aluminium Extrusion [WAE] — a leader in aluminum and glazing sector, is set to commission an anodizing plant with knowhow from Italy and a capacity of nearly 4,800 metric tons per annum in Q2 of 2016 as demand for aluminum products surges amidst rampant construction and other downstream projects in the region.

EEF and WAE, which export 70 percent of its extruded aluminum profiles, are also targeting new markets as part of their international expansion strategy, with a strong focus on Africa, GCC and Middle East.

The companies currently export to more than 26 countries across the GCC, Africa, Asia and Europe, with key markets being Oman, Saudi Arabia, Kuwait, Jordan, Morocco, Algeria, Tunisia, Ethiopia, among others.

EEF, which achieved a turnover of nearly AED120 million in 2015, and WAE which registered AED150 million turnover last year, are both eyeing strong growth in 2016 as demand from downstream industries surges across the UAE and GCC.

Nearly 85 percent of EEF and WAE’s products are earmarked for architectural applications in construction sector and the balance 15 percent is used for industrial applications.

Khalfan Al-Suwaidi, managing director of EEF and WAE, said: “Emirates Extrusion Factory and White Aluminum Extrusion are building on its market leadership as demand surges for high-quality aluminum systems for architectural as well as downstream applications.”

Al-Suwaidi said: “We will continue to focus on exports in the medium to long-term as there is a huge demand for our products in growing markets across the GCC, Africa, Middle East and the Levant. A spurt in construction has put added demand for aluminum profiles at our plants.” He added: “There have been significant investments in the transportation, electrical and industrial sectors across GCC countries, and there is increasing demand for aluminum products for these sectors.”

GCC’s aluminum industry is all set to become a major global powerhouse after ramping up new production records with new facilities.

EEF and WAE are also engaging their experience with a couple of system providers to focus more on prestigious projects in the UAE, GCC and North Africa, providing test and quality assurance certifications.


Arab News

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