18/09/2014 11:45 AST

RIYADH – Mobily, in collaboration with the Orphanage Society (Ensan), launched the new digital album (Orphans Love) in the voice of Sheikh Mishary Al Afasy and the words of the poet Hamid Zaid. The launch of this album was through “Ranan” service and the monthly subscription income of this album will be in favor of the Orphanage Society via sending the number 55 to 5055 to get the tone as a ringing tone in your mobile.

The launch was held at Al Faisaliah Hotel in the presence of Dr. Eyas Al Hajery, Chief Executive Officer, Business Support at Mobily and the Director General of the Orphanage Society Saleh Al-Yousef, and with the participation of Sheikh Mishary and the poet Hamid Zaid.

In his speech Dr. Al Hajery expressed his happiness for the distinguished collaboration which combines Mobily with Ensan Orphanage Society resulted in a number of initiatives that have contributed to support the activities of the Society, noting the importance of finding permanent resources that will ensure financial sustainability and cash flow for the Society.

Accordingly Mobily took the initiative to harness its products to work according to this trend by introducing this special tone in favor of the Society. Dr. Al-Hajery stressed that Mobily will spare no effort to support any initiative that would support any charitable association for the important role they play in the community.

Al-Yousef extended his thanks and appreciation to Mobily on its leading role in supporting charitable work in the Kingdom in general, and for its continuous support of the Ensan Orphanage Society in particular, praising the joint initiatives that have strongly supported the Society during the last period.

He added that charity associations need collective efforts to be enable them to continue fulfilling its noble mission, so there are leading companies in the private sector in the Kingdom that offer significant support to charities, which plays an influential role in the continuation of its work satisfactorily.

Mobily owns a rich record in the initiatives and sponsoring of events in favor of Ensan Orphanage Society which puts Mobily in the ranks of pioneering and distinctive companies in the implementation of social responsibility programs within Saudi society. In addition to direct financial support, Mobily has implemented several programs such as allocating numbers to urge its Subscribers to support the Orphanage Society and the reception of its Children in more than one celebrity, whether in the company or through its strategic partners in addition to sponsoring a number of activities that were organized by Ensan. — SG


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