These are exciting times for investors. The investment environment is going through major changes particularly in the Gulf region. Considerable efforts are being made by governments and regulators to establish financial markets on a stronger footing while adding depth and breadth. Zughaibi & Kabbani Financial Consultants (ZKFC) has endeavored to introduce investors to the fundamentals of investment environment, tools, techniques, and theoretical framework through providing this investment tutorial which is also available in a hardcopy format known as “The Investor’s Guide ” in English as well as Arabic. This tutorial is unique in the sense that it presents all the latest investment related theories and techniques in a simple manner. It is beneficial for new as well as experienced investors as its coverage is comprehensive and in-depth. While the tools and concepts introduced in this tutorial can be used for making most investment decisions, its main focus is on equity investments.

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