Vodafone discusses business ethics and corporate purpose at CSR Majlis

25/04/2016 08:16 AST

Vodafone Qatar, in collaboration with Carnegie Mellon University- Qatar (CMU-Q), the company’s ‘Knowledge Partner’, brought together scores of peers and experts in Corporate Social Responsibility and Sustainability to debate the critical role a well-defined corporate purpose and solid business ethics play in creating sustainable change.

Experts were brought together under the umbrella of Vodafone’s CSR Majlis. The CSR Majlis programme aims to provide an open platform that facilitates dialogue and knowledge sharing between peers representing both the public and private sectors of Qatar. Vodafone will hold a CSR Majlis, with different themes, on a regular basis to connect the leaders of this field and bring them together to explore ways of collaborations and mutual support.

The CSR Majlis entailed a working session and a debate on how to incorporate solid ethics into the way businesses operate and how to craft purpose-based frameworks for organisational change. The Majlis spurred a number of crucial questions about how a clear organisational purpose merged with unwavering corporate ethical behaviour can inevitable lead to positive sustainable change that impacts both internal and external stakeholders.

Dana Haidan, Head of Corporate Social Responsibility and Sustainability at Vodafone Qatar, said: “It is crucial that we have an open dialogue about business ethics as corporate entities in Qatar as exchanging best practices helps with reflecting these principles onto our daily business conduct to ensure that the organisation is meeting its duties towards the society in which its operates while doing business responsibly.”

The Peninsula