18/09/2017 09:07 AST

UAE's leading telecom services operator Etisalat will officially launch the first IPX Exchange platform in the Middle East and Africa (MEA) region to support IPX traffic exchange (an integral part of its smart hub services) at the 13th Telecoms World Middle East expo which opens in Dubai today (September 18).

The two-day event, being held at The Ritz-Carlton DIFC, is among the biggest and most influential telecom events in the region dedicated to examining the future of telecoms in the Middle East, North Africa, South and Central Asia and across the globe attracting over 800 attendees from the full spectrum of the industry.

IPX Exchange is a platform through which Mobile Carriers, CDN, Cloud players and ISP’s can interconnect and exchange Ethernet traffic and roaming traffic, using MPLS (Layer2 and Layer3) among their networks.

Ali Amiri, the chief carrier and wholesale officer for Etisalat Group, said: "The launch of the first IPX Exchange is an achievement as it sets a benchmark for Etisalat and the industry. The exchange will give our customers a high quality service in terms of flexibility of speed and accessibility."

"The IPX exchange will add value to the SmartHub data center’s services and to our customers by providing them better connectivity and a reliable platform, also adding new facility to the existing platforms at United States, Europe and Singapore," noted Amiri.

Etisalat’s SmartHub, he stated, was the largest capacity, content, internet and data hub in the Middle East.

"SmartHub provides regional access for global service providers and global access to the internet for the region. Also it includes the Middle East’s first IPX Exchange for mobile operators and includes the region’s largest portfolio," he explained.

SmartHub have been powered by many platforms including submarine systems, Capacity structuring, IX etc. all of which serves carriers and ISPs for carrier grade services. The latest IPX/GRX exchange platform will power SmartHub also to serve Mobile Carrier Operators, he added.

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