07/03/2018 06:08 AST

In line with its constant efforts to promote efficiency within the workplace in order to achieve higher levels of customer satisfaction, Oman Arab Bank (OAB) announced the implementation of the ‘Mirsal’ system. The new system is designed to follow-up on internally-sent orders from all departments and track the time required for completing them. With Mirsal, OAB’s executive management will have at their disposal accurate figures about the number and kind of orders exchanged between departments and the time taken to complete them. With this information in hand, the Bank seeks to reduce the completion time of orders and take yet another step forward towards offering the very best customer service in the Sultanate.

Speaking on the launch of Mirsal, Rashad Al Musafir Acting CEO of Oman Arab Bank, stated, “Mirsal is yet another step forward in our digital transformation plan we launched for OABin 2016.It is designed to enhance operations and increase productivity within all departments by creating a competitive environment with high-level criteria of quality and performance. The new system was introduced with the aim of further developing the digital infrastructure within the Bank, which in turn ensures we remain at the forefront of e-banking services both within the Sultanate and the region.”

Marwan Al Khouli, Head of Operations at OAB said, “With Mirsal, we have the necessary tools and information we require to streamline procedures and requirements right from the very moment the order is sent to the moment it is completed. Our new system clearly displays the current order status, completion percentage, and the department implementing it; in addition to speed of completion and total time taken. At OAB we consider our staff our internal customers and aim to offer them fast and high-quality tools to easily accomplish their objectives; and Mirsal is a system that perfectly complements this objective. Its implementation will also in turn have a positive effect on the overall customer service of the Bank.”

Mirsal is an initiative launched by the Banking Operations Department to be applied for all OAB departments and offices across the Sultanate in order to reduce manual work, time consumption, and data errors. The system will also unifies and streamlines work procedures across all OAB branches.

The system will provide decision-makers with accurate figures on all received orders, their number, time of completion, and the amount of work given to each employee. The supervisor, therefore, will be capable of distributing the work evenly as well as easily identify productive employees to reward them.

Mirsal also makes the executive management of the Bank aware of the work completed across all departments and the challenges that obstruct work process. Additionally, it will assist in finding solutions to overcome such obstacles which, in return, will increase productivity and quality.

Oman Arab Bank is one of the first banks to be established in Oman, with a rich and proud history. Today, the bank operates a nationwide network of 65 branches and representative offices and 148 ATMs spread across the Sultanate. OAB provides the complete range of financial products and services for personal banking, corporate and investment clients.


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