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18/08/2015 08:25 AST
Muscat Finance SAOG — the Sultanate’s leading non-banking finance company (NBFC) — has set up an information and customer service unit at Muscat Grand Mall (MGM) as part of its strategy to strengthen its local presence and national reach.
The first of its kind kiosk was recently inaugurated in the presence of Faisal Mohammed al Yousef, Chairman of the Board of Directors of Muscat Finance SAOG, and other Directors of the company. Its vantage location facing the showroom of electronics retailer Sharaf DG on the first floor attracts the eye of shoppers.
Significantly, the launch of a mall kiosk is a first by a non-banking finance company in the Sultanate — testimony of Muscat Finance’s commitment to enhancing the experience of its customers who sign up for its financial products and services. A further rollout of kiosk-based services is envisioned before the end of this year, according to Bikram S Rishi, Chief Executive Officer.
“The philosophy behind the opening of this kiosk is quite simple — rather than have customers come visiting us at our offices, we are establishing a presence where the customers are most likely to converge. And there is no better place than a prestigious shopping address, like Muscat Grand Mall, to connect with our clientele — existing and new alike,” Rishi remarked. Manned by a team of professional staff, the counter is specifically geared towards addressing the requirements of customers seeking personal finance towards purchases such as vehicles, electronics, furniture, and so on. Representatives are also on hand to answer customer queries relating to the company’s products or provide up-to-date information on its portfolio of offerings.
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