Zain KSA sets benchmark in customer service

07/02/2012 09:09 AST  Arab News

Saud Al-Bawardi, chief commercial officer (CCO) at Zain Saudi Arabia, highlighted the company’s success in achieving the top position in customer services, according to results announced by an independent research entity.

Al-Bawardi said: “We are proud of this classification and we count on our qualified national staff in our future challenges.”

He said Zain KSA strives to provide the best service to its customers in accordance with the latest trends and technical applications.

He also highlighted Zain’s untiring efforts to reach the highest levels of quality in customer services and to achieve the desired competitive levels.

Al-Bawardi said the success of Zain KSA in all phases of evaluation that took place in 2011 reflects the company’s ability to maintain continuous development in accordance with advanced and technical management systems.

Zain Saudi Arabia has take a series of steps to strengthen its leading position in the field of competition in the Kingdom’s mobile market.

“This honor is considered a new incentive for us to achieve more successes and to enhance levels of uniqueness in all various services,” said the CCO.

He stressed that the forthcoming stages require a dedicated efforts and greater creativity in dealing with the modern challenges that characterize the global mobile communications industry.

He said Zain KSA depends widely on the talents of the national staff and trusts their innovative capabilities as they acquire the knowledge, skills and values through which they can invest in the available opportunities and overcome any risks, barriers and obstacles.

The world-class quality of Zain’s interactive voice response services through which customers can accomplish their tasks without having to communicate with the customer service representative center also contributed to successful ratings.

Saudi Mobile Telecommunications Co. - ZAIN.TASI
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