27/02/2015 05:08 AST
Nshama, a private developer of lifestyle communities, is unveiling the first-of-its-kind and largest town square development spread over 750 acres in Dubai, UAE.
The soon-to-be-launched urban metropolis features an outdoor lifestyle that promotes the wellness of residents in a vibrant, unique and trendy development with all amenities in walking distance, a statement said.
To drive the development of Town Square, as well as other projects in the pipeline, Nshama has appointed its strategic leadership team comprising veteran professionals who bring over 100 years of collective experience in Dubai and internationally.
Town Square brings a new suburban downtown residential destination with its mix of three- and four-bedroom townhouses and mid-rises with one-, two- and three-bedroom apartments offering tremendous value across all touch-points.
A smart, sustainable and connected community, Town Square focuses on promoting an active outdoor lifestyle, as well as arts and culture. A central park and wide open green spaces add to the quality of life of residents, according to the statement.
“Nshama is ushering in a new development approach to Dubai that draws on the Dubai Plan 2021 and supports the key theme of establishing the city as a ‘preferred place to live, work and visit.’ Focused on end-users, particularly families and young people who cherish an active outdoor lifestyle, our new project brings the novel concept of a modern town square to Dubai,” said Fred Durie, CEO of Nshama.
“Meeting the demand for value homes from professionals and families along the city’s major growth corridor, Town Square distinguishes itself across all aspects of its design, development and after-sales service. It also meets the significant demand for middle-income value housing with quality and affordable price points as our prime consideration.
“Town Square is a smart, intelligent community that meets the aspirations of the young, trendy and value-conscious customer, enabling them to shift from a rent-based lifestyle to homes that provide them a sense of belonging. All our projects are similarly planned to meet the growing middle-income demand for end-user homes, led by our vision to bring a new lifestyle choice to Dubai that transforms the lives of people,” he added.
Town Square will feature over 3,000 townhouses and 18,000 apartments in addition to substantial retail, hospitality and commercial space.
The masterplan also envisages a central and vibrant hub with shopping and dining districts, plazas, greenbelts, mosques, educational institutions, healthcare centres, entertainment and outdoor sports facilities. With a total land area of 31 million sq ft, it will have a high land-to-building ratio, thus opening up more open spaces for a greener community.
Natural and paved running tracks crisscross the development, which will feature outdoor gymnasiums, skateboard parks, children’s play areas, relaxing green spaces, community swimming pools and access to cycle tracks that complement the popular Al Qudra cycle track.
Town Square is centrally located in New Dubai near Al Barsha, in easy proximity to popular malls as well as the Al Maktoum International Airport, which is less than 20 minutes away. It is picturesquely designed on the lines of trendy lifestyle centres that exude positivity and a vibrant outdoor lifestyle.
Complementing the multicultural population of the city, Town Square will have a wide array of F&B outlets that meet all tastes and preferences – from trendy cafes for friendly get-togethers to family dine-in outlets. Several international and high-street brands will have their presence in the neighbourhood in addition to a choice of leisure attractions.
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