16/12/2014 06:07 AST

Saudi billionaire businessman Prince Alwaleed bin Talal is to launch an Arab satellite news channel on February 1, vowing to “break the mould” in a crowded field.

Bahrain-based Alarab News Channel, broadcasting in Arabic, said yesterday it would usher in “a completely new style of news programming in the Middle East and beyond”.

Through his Riyadh-based Kingdom Holding Co, Alwaleed has diversified investments that include luxury global hotels as well as international media firms News Corp and Time Warner.

Alarab will enter a market revolutionised by Qatar-based Al Jazeera almost 20 years ago when it became the region’s first pan-Arab news television broadcaster.

Dubai-based Al-Arabiya, belonging to the MBC Group owned and chaired by Sheikh Waleed al-Ibrahim, a brother-in-law of Saudi Arabia’s late King Fahd, followed in 2003.

“Alarab will break the mould of news presentation, becoming a platform for transparent presentation and discussion of the region’s most intractable issues,” it said in a statement.

Alarab’s general manager is Jamal Khashoggi, a veteran Saudi journalist forced to step down from the helm of the kingdom’s Al-Watan daily in 2010.

Alarab will also be competing against other relative newcomers such as Sky News Arabia, France 24 in Arabic and the BBC’s Arabic service.


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