26/04/2012 07:42 AST

Tamkeen has signed an agreement with Azadea Group, a leading international fashion and lifestyle company, to train and employ 60 Bahrainis in the company.

The agreement is part of Tamkeen's Employment Support Programme, which helps private sector companies identify their employment requirements and fill those vacancies with trained Bahraini nationals.

The programme is part of Tamkeen's drive to make Bahrainis the employee of choice and boost their contribution to the private sector and national economy as outlined by Economic Vision 2030.

As per the agreement, Tamkeen will fund the training and provide wage subsidies during the training period for 60 Bahrainis who will be recruited to work at Azadea.

The training covers three main areas: technical training in retail, on-the-job training, and customer service.

"Tamkeen's Employment Support Programme is quite unique because it benefits both the employers and employees together," Tamkeen enterprise and human capital development vice-president Ahmed Abdulghani Al Shaikh said.

"On the one hand, we assist private sector enterprises fill their human resources needs, and at the same time we provide Bahrainis with high-calibre training and employment opportunities in a wide array of sectors. It is truly a win-win situation," he added.

Mr Al Shaikh said that the Employment Support Programme is expected to expand which will provide even more added-value training and employment prospects for Bahranis.

Tamkeen and its programmes a prime contributor to the kingdom's overall economic development, Azadea HR manager Jamal Jasim said.

"We truly appreciate Tamkeen's support in this endeavour which will surely enable us to reach our shared objectives, which are to aid the advancement of Bahrainis through training, and increasing their presence in the growing retail sector," he added.


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